"As an actress, I’m constantly exploring different emotions, characters, and perspectives, and I’ve always enjoyed discovering new ways to express myself beyond the screen. My connection with CHARLES & KEITH feels especially meaningful because of the brand’s confidence and modern spirit. I’m excited to begin this journey together, embrace new experiences, and share meaningful moments with everyone along the way."
Kim You Jung
CHARLES & KEITH welcomes Kim You Jung as its Brand Ambassador, bringing together two voices united by confidence, creativity, and modern femininity.
Recognised for her remarkable versatility and authentic presence, Kim You Jung has captivated audiences across generations while continuously evolving in her craft. Her natural confidence, individuality, and effortless sense of style reflect the values at the heart of CHARLES & KEITH — a brand that celebrates self-expression and encourages individuals to embrace their unique identity.
Together, CHARLES & KEITH and Kim You Jung embark on a chapter defined by creativity, connection, and discovery. Through global campaigns and meaningful storytelling, we hope to create moments of inspiration, connection, and self-expression.